Hertford's town centre has a character the big retail parks can't copy: independent coffee shops, family-run restaurants and pubs tucked between Fore Street, Maidenhead Street and Parliament Square, with the River Lea running through the middle. It's a town where people genuinely like to shop local — but loyalty still has to be earned and kept.
As Hertford's own loyalty and retention agency, we work with local businesses face to face. We'll come to you, see how your counter or front-of-house works, and design a programme that fits the way Hertford customers actually shop.
Built for a town that shops local
Hertford has a strong community of residents, commuters on the lines into London and visitors exploring the castle grounds and riverside. A digital loyalty card helps you recognise the residents who visit every week and gives day-trippers a reason to return on their next visit to the county town.
Compete with the chains on your doorstep
National coffee and restaurant chains run polished loyalty apps. A Star Loyalty programme gives Hertford independents the same tools — wallet cards, birthday rewards, win-back offers — in your own brand, with the personal touch only a local business can offer.
Geofenced alerts and slow-day campaigns in Hertford
We set a geofence around your Hertford venue, so loyalty members who walk nearby get a timely notification on their phone: a reward ready to claim, double stamps or today's offer. On quieter days we send SMS and email campaigns to your members to bring people in when you need them most. Our clients see an average 30% increase in returning customers.
Who we work with in Hertford
- Independent cafés and coffee shops in the town centre
- Restaurants, gastropubs and bars
- Gyms, studios and leisure clubs
- Salons, barbers and beauty businesses
- Groups with sites across East Hertfordshire
Our loyalty services in Hertford
Every Hertford programme can include loyalty programme design, geofenced notifications that reach people as they pass, SMS & email campaigns to fill your slow days, Apple & Google Wallet loyalty cards and monthly customer insights — set up and managed for you.