More repeat customers. More revenue.
- Done for you
- No app to download
- Local team in Hertford
Stamp card
7 of 10 visits. 3 more for a free coffeeCashback card
5% back on every visitDiscount card
Your member discountCoupon
Just for youGift card
A gift from SamMembership
Coffee Club · renews 1 DecFree flat white
Double stamps until 3pm
Your loyalty team, not another app.
Plenty of companies will sell you a loyalty app and leave you to it. We're an agency: we plan it, run it and get more people through your door, and we measure the return.
Geofenced notifications
When a member walks near your venue, their phone shows a timely nudge: a reward waiting, double stamps, today's special.
SMS & email for slow days
Quiet Tuesday? Empty courts at 2pm? We text and email your members to fill the gaps.
Measured every month
You see what each campaign brought back in visits and revenue, so the programme pays for itself.
See what you could get back.
Move the sliders to match your business. We'll show you the extra visits, revenue and profit a 30% lift in returning customers could bring.
Book a demo and we'll show you how geofencing and slow-day campaigns get you there.
Book a demo to see your numbersEstimates only, based on the figures you enter. Results vary by business.
Everything you need to turn first-time customers into loyal regulars.
A complete, done-for-you loyalty and retention service. We design it, launch it and manage it — you enjoy the repeat visits.
Loyalty programmes
Branded digital stamp cards, points and tiered rewards that turn one-off visits into a habit.
Learn moreGeofenced notifications
When a loyalty member walks near your venue, their phone shows a timely nudge — at the moment they can act on it.
Learn moreSMS & email campaigns
Targeted SMS and email campaigns that bring people in on your slowest days — plus win-backs and birthday offers.
Learn moreDigital wallets
Loyalty cards that live in your customers' Apple Wallet and Google Wallet — no app, no paper, no lost cards.
Learn moreCustomer insights
Clear monthly reporting on who your regulars are, who's gone quiet and what keeps people coming back.
Learn moreMake it easy for customers to stay engaged and return.
One branded programme that rewards visits, reminds lapsed customers and shows you exactly what's working.
A loyalty programme for your
cafépadel clubbarbershoprestaurantgolf clubbeauty salongymcafé
Hospitality
Cafés, restaurants, bakeries, delis, bars and pubs. Turn first visits into daily habits and fill quieter services.
See how
Sports & wellness
Padel, golf, pickleball, tennis and squash clubs, gyms and studios. Reward regular play and fill off-peak slots.
See how
Beauty
Barbers, hair and beauty salons and aesthetic clinics. Get clients rebooking on time and recommending you to friends.
See howFrom first visit to loyal regular in four steps
A done-for-you process. You run your business — we build, launch and manage the programme that keeps customers coming back.
Brand it your way
We start with a short discovery call to understand your customers, your margins and what a 'regular' looks like for you. Then we design a programme in your colours, with your logo and your tone of voice — so it feels like part of your business, not a bolt-on.
Choose what to reward
Visits, spend, referrals, reviews, off-peak bookings, trying a new menu item — we help you decide which behaviours actually grow your business, and build rewards that cost you little but feel generous to customers.
Set the rules & go live
We set up the digital loyalty card, QR codes for your counter or reception, staff briefing notes and launch messaging. Customers join in seconds from their phone — no app download needed.
Measure and improve
Each month we review who is coming back, who has gone quiet and what is working. Then we run targeted campaigns — win-backs, birthdays, quiet-day boosts — to keep repeat visits climbing.
Customer loyalty is essential to building a sustainable business.
Winning a new customer takes marketing spend, great reviews and a bit of luck. Keeping them is where the profit is. Regulars visit more often, spend more, forgive the odd off day and recommend you to friends.
- Build brand awareness — your logo lives in their phone's wallet.
- Retain more customers — automated nudges stop regulars drifting away.
- Understand behaviour — see who visits, when and how often.
- Grow your base — referral rewards turn regulars into recruiters.
Average increase in returning customers for our clients
Local areas across Herts, Essex & London
Apps your customers need to download
Typical time from first call to launch
Local loyalty experts in Hertfordshire, Essex & central London.
Based in Hertford, working with businesses across the county and the West End.
Simple to use, powerful in results.
Real feedback from the businesses we work with will live here.
Add a genuine quote from a client here once you have one, with their permission.
— Client name, business, area
Frequently asked questions
What makes Star Loyalty different from a loyalty app?
We're not just software — we're a return-on-investment product. As well as your branded loyalty card, we run geofenced notifications that reach customers when they're nearby and SMS and email campaigns that bring people in on your slow days, and we measure what every campaign brings back. Our clients see an average 30% increase in returning customers.
How does geofencing work?
We set a virtual boundary around your venue. When an opted-in loyalty member walks into it, their phone shows a timely message from you — such as a reward waiting or a quiet-time offer.
What does Star Loyalty actually do?
We design, launch and manage customer loyalty and retention programmes for cafés, restaurants, padel clubs and multi-location operators. That includes the reward strategy, branded digital loyalty cards, targeted campaigns and monthly reporting — done for you.
Which areas do you cover?
We're based in Hertford and work with businesses across Hertford, Ware and Harlow, plus central London neighbourhoods including Soho, Marylebone, Fitzrovia, Covent Garden and Mayfair. We're happy to discuss businesses elsewhere too.
Do my customers need to download an app?
No. Customers join by scanning a QR code and saving a card to Apple Wallet or Google Wallet. No download, no password.
How long does it take to launch?
Typically two to three weeks from our discovery call to launch day, including printed QR materials and staff briefing notes.
How much does it cost?
It depends on your number of sites and the services you need. We'll give you a clear, fixed quote after a free consultation — no surprises.
Is it GDPR compliant?
Yes. Customers opt in when they join, can opt out at any time, and you remain the owner of your customer data.
Ready to give customers more reasons to return?
Book a free, no-obligation consultation. We'll look at how customers find you today and map out a loyalty programme that fits your business.